Salesforce CEO Marc Benioff, in a post on X, apologized for suggesting President Donald Trump should call the National Guard into San Francisco.
“Having listened closely to my fellow San Franciscans and our local officials, and after the largest and safest Dreamforce in our history, I do not believe the National Guard is needed to address safety in San Francisco,” Benioff wrote.
“My earlier comment came from an abundance of caution around the event, and I sincerely apologize for the concern it caused,” he added. “It’s my firm belief that our city makes the most progress when we all work together in a spirit of partnership. I remain deeply grateful to Mayor Lurie, SFPD, and all our partners, and am fully committed to a safer, stronger San Francisco.”
Benioff has said this year’s Dreamforce, the company’s annual conference, was the largest in its history, with more than 50,000 attendees.
Throughout the conference, Benioff made repeated references to safety, and at one point said the company hired hundreds of its own security personnel.
His initial comments urging the president to call the National Guard into the city were made during an interview with The New York Times that was published on October 10.
When reached by Business Insider, Salesforce declined to comment further than Benioff’s remarks. Salesforce has yet to respond to whether there’s been a major safety-related incident at a Dreamforce conference.
In 2023, Benioff threatened to move Dreamforce outside San Francisco if that year’s event was affected by what he called “the current situation with homelessness and drug use.”
Benioff later that year announced Dreamforce would return in 2024 due to “new standards with outstanding safety measures, cleanliness, and hospitality” in partnership with the city.
This is a developing story. Please check back for updates.
