When you buy through our links, Insider may earn an affiliate commission. Learn more
TV deals are smoking hot this time of year, with major retailers offering big discounts on displays from top brands like LG, Samsung, and Sony.
Some of the best TV deals right now include a massive 98-inch TCL 4K display for a whopping $1,500 off. You can also snag incredibly low prices on compact screens like this 24-inch Insignia TV that’s just $65. The 65-inch Samsung S90C, our pick for the best TV overall, is also holding steady at its lowest price yet.
Below, our experienced deal hunters and tech experts are keeping track of all the best TV deals across a range of sizes and budgets. We’ve vetted all of the discounts to ensure that these sales are actually worth taking advantage of.
Best TV deals on 24- to 50-inch models
Insignia 24-inch Class F20 Fire TV
This Insignia TV is as basic as a TV gets, but it’s dirt cheap at just $65 right now. That matches the lowest price we’ve seen. If you’re looking for a small, compact TV that you can put in a kitchen or dorm, you’re not likely to find a more inexpensive option out there.
Amazon 32-inch Fire TV 2-Series
This 720p Fire TV set comes with an Alexa voice remote to navigate Amazon’s smart software effortlessly. This deal matches what we saw on Black Friday.
LG 48-inch Class A2 Series 4K OLED Smart TV
LG’s 48-inch A2 OLED TV is over 50% off right now. If you’ve got a smaller space and don’t need a large screen, this deal is tough to beat for a 4K OLED with superb picture quality. It’s not as good for gaming as LG’s more expensive OLEDs, however, since the A2 only has a 60Hz refresh rate.
Best TV deals on 55-inch displays
TCL Q5 55-inch Google TV
This 55-inch TCL TV uses a QLED panel, which offers great color performance. It lacks local dimming and native 120Hz support but otherwise has all the trappings needed for modern gaming and home cinemas. This is an excellent deal price for a 55-inch set in this class.
Samsung 55-inch 4K QLED Frame TV
Samsung’s The Frame QLED has a matte display and thin build that makes it look more like a piece of art hanging on your wall than a TV. We’ve rarely seen the price dip below $1,200, and it’s usually closer to $1,500, so now is a great time to buy if you’ve been considering this model.
LG C3 55-inch OLED TV
The C3 is LG’s latest midrange OLED TV, which comes with its newest Evo panel for improved brightness. This price is the lowest we’ve seen on Amazon for this size.
TCL 55-inch Q7 4K QLED TV
The Q7 is one of the best midrange QLED 4K TVs you can buy. It offers higher contrast and brightness than similarly priced competitors. Right now, the 55-inch model is at an all-time low price.
Best TV deals on 65-inch sets
Samsung S90C 65-inch 4K OLED TV
The S90C is our pick for the best TV you can buy right now. It delivers premium 4K image quality with top-of-the-line contrast and quantum dot color for less than similar OLEDs from LG and Sony. Right now, it’s down to the lowest price we’ve seen so far.
Hisense 65-inch U6K QLED 4K TV
Hisense’s U6K is one of the best budget TVs you can buy. The 4K display boasts quantum dots, local dimming, and a Mini LED backlight to deliver better contrast and color performance than most competitors in its price range. Though $50 more than the all-time low we saw on Black Friday, this is still an excellent deal price.
LG 65-inch B3 OLED 4K TV
The B3 is LG’s entry-level OLED for 2023. It’s not as bright as more expensive models, but it delivers the same infinite contrast ratio for a more budget-friendly price. This deal price makes it one of the cheapest 65-inch OLEDs you can buy.
Samsung 65-Inch QN90C Neo QLED 4K TV
This 65-inch Samsung TV is one of the best QLEDs you can get, and its super-bright picture is an especially great fit for living rooms that let in a lot of light. It’s on sale now for even less than we saw on Black Friday.
Samsung 65-inch S95C 4K OLED TV
The S95C is Samsung’s flagship OLED TV for 2023. It delivers a brighter picture than the S90C, along with a sleeker design. Though expensive at full price, this deal brings this high-end set down to midrange OLED pricing.
Hisense 65-inch U8K QLED TV
The U8K uses a QLED panel with a Mini LED backlight for excellent contrast. This Google TV supports up to a 144Hz refresh rate, making it a fine gaming choice. At this price, you’d be hard-pressed to find a cheaper TV that can match its performance.
Best TV deals on 75 – to 100-inch displays
Hisense 75-Inch U7K 4K TV (2023 Model)
Hisense’s U7K Google TV has excellent brightness, voice controls, and full 120Hz compatibility with PS5 and Xbox Series X. While it’s frequently discounted, this deal matches the best price we’ve seen so far and is an incredible price for a TV this big and with this level of performance.
Samsung 85-Inch The Frame QLED TV (2022)
Samsung’s 85-inch Frame TV may be the next large TV for you, and it has a sharp 4K QLED screen encased in a classy frame to make it look like a work of art. This deal price is just $79 more than the lowest we’ve seen.
TCL 98-inch S5 4K TV
This huge TCL 4K TV is down to its lowest price yet. It lacks local dimming and quantum dots, but this is still a great price for anyone who wants a giant 98-inch TV.
Is now a good time to buy a TV?
Historically, holiday sales in November and December offer some of the best TV discounts all year, especially for entry-level models. Many doorbuster circulars have made a tradition of leading with the alluring sub-$100 TVs, for example.
However, with newer TV models typically announced in January and Super Bowl TV sales drumming up right around the same time, you can often find even better discounts on certain sets in the new year, particularly for bigger high-end models.
Want to browse more TV sales?
The TV deals we highlight above are only a fraction of what’s available across all our recommended retailers. Best Buy, Walmart, Amazon, and more have a vast selection of models to fit your unique needs. Below, we’ve also listed a few other great sources to check if you need more options.
How do I choose the right TV?
With so many options, choosing the right TV can be tricky. There are lots of sizes, brands, and display types to pick from, and prices vary considerably depending on the features you want.
On the low end, you can find some small HDTVs for as little as $100 with either a 720p or 1080p screen. Decent 4K TVs tend to start at around $300 to $500 depending on size, and generally, you can expect better quality for each extra hundred you spend. On the high end, the best 4K TVs in bigger screen sizes can cost $1,500 or more.
When choosing a TV, you’ll want to start by establishing how much you want to spend, typically tied to how big you want your display to be. Also, think about whether you’re willing to spend extra to get the best picture quality.
If you prioritize high-end image performance, you’ll want to opt for a 4K TV with an OLED panel or a QLED screen that includes features like local dimming and quantum dots. These technologies enable the richest colors and highest contrast for a gorgeous HDR image.
Are you a gamer? Make sure to get something with a 120Hz screen and variable refresh rate to fully support the latest features on the Xbox Series X and PS5. And movie and TV buffs will want Dolby Vision and Dolby Atmos for the best cinematic flare.
On the other hand, buyers who just want a simple smart TV for casual viewing will be satisfied with any reliable entry-level model that uses a standard, budget-friendly LED screen. Though picture quality won’t be as impressive as pricier models, there are plenty of cheap 4K TVs with solid performance, including budget picks that still manage to offer 4K, HDR, and plenty of apps.
OLED vs. QLED: What’s the difference?
If you’re in the market for a midrange or high-end TV, you’ll likely find yourself deciding between two display types: OLED vs. QLED. They each have pros and cons, but we think OLED TVs deliver the best image performance for home theater fans.
OLED TVs use self-illuminating screens that precisely dim and brighten each pixel to create an infinite contrast ratio. This makes an OLED display the top choice for buyers who want the absolute best picture quality for watching movies or playing games in a dark home theater room.
One major downside to OLED TVs is that they can suffer from image retention or burn-in. However, current models are equipped with hardware and software tools to combat this, and you can mitigate the chances of producing burn-in by ensuring certain static elements (like heads-up displays in games or news tickers) don’t remain on the screen for excessive hours.
On the other hand, QLED TVs rely on older LCD panel technology that uses a backlight to illuminate their screens. These backlights can have multiple zones to dim specific areas, but even the best QLED displays can’t match the pixel-level contrast of an OLED. This can cause an uneven look in dark scenes with halos around bright objects or washed-out black levels that look gray.
Where QLED TVs have an edge, though, is with peak brightness. Midrange and high-end QLED TVs can get brighter than most OLEDs. This makes a QLED TV a better fit for rooms that let in a lot of light, and they give an extra bit of HDR pop when very bright highlights are on-screen. QLED models also tend to be less expensive than OLED TVs and present no risk of burn-in.
