In a Thursday post on X, Munster said that, for the most part, a large price change leads to little change in Apple consumer demand.
“Apple’s 1.5B consumers (my estimate) are locked into the ecosystem and, more importantly, get a ton of value out of the products even with the most recent price bump,” he wrote.
He added: “Average life of a Mac is 4.5 years before it’s traded in which means a $200 increase adds $3.70 a month to the cost of ownership.”