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Nike outlines revenue down low- to mid-single digits as it expects gross margin expansion to begin in Q1 (NYSE:NKE)

Nike’s turnaround plan emphasizes operational restructuring, sport-led execution, and targeted innovation, aiming to drive momentum in performance segments, though challenges remain in Sportswear and Jordan Streetwear. Near-term guidance was revised downward, but management expects margin expansion to occur earlier than previously forecast.

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